TD General Manager & Managing Editor
Harbour Air operates one of the largest seaplane fleets in the world over an extensive network throughout British Columbia and into the USA. With a forty year history, Harbour Air has become an essential part of life in British Columbia, linking major cities with island and remote communities.
Harbour Air is also a leader in innovation and completed the world’s first fully electric commercial aircraft flight in 2019.
Now, in 2022, Harbour Air is partnering with Maxamation to bring innovation to their pricing and inventory control processes with the Aviator Revenue Management solution.
Chad Wetsch, Executive Vice President from Harbour Air, drove the move to revenue management: ‘As our airline grew, we needed to find smarter ways to price and manage our extensive network. I looked for a partner who would bring international expertise to the table and take the time to understand our unique business. Maxamation’s package of genuine partnership and a flexible, leading edge revenue management solution suited us perfectly.’
Peter Brewer, CEO of Maxamation said, ‘We are thrilled to be partnering with Harbour Air. It’s a great product with unique differences that our team love getting their teeth into. We know that together we can bring Harbour Air’s pricing and inventory management to a new level, with clear revenue benefits for the airline.’
Paul Harvalias, President of Maxamation Vancouver, is ‘delighted to be closely involved with a brand that I grew up with. Harbour Air runs a unique, community focused business and I enjoy working with them to add value. Aviator enables airlines to optimise their revenue strategies and that is vitally important for growth and sustainability as airlines navigate these challenging market conditions.’
Maxamation is a global IT provider to the Airline industry, providing cloud-based Revenue Management. Aviator provides airlines with the ability to maximise flight revenue with an easy to deploy, stable, powerful system that delivers proven revenue results.
Maxamation is headquartered in Sydney, Australia, with support centres and experienced Revenue Management experts in Asia, South Africa, Europe and North America. The company was founded in 1997. Aviator has continually evolved with the cloud-enabled solution now being rolled-out across all forty existing customers, bringing state-of-the-art technology to underpin the revenue management solution.
Harbour Air was established in 1982 in British Columbia. Today, after 40 years in business, the Harbour Air Group consisting of Harbour Air Seaplanes, Whistler Air and Saltspring Air has become one of the largest all-seaplane airlines in the world. A large component of the Harbour Air business model is passengers, but it is also a widely popular option for getting freight
shipped quickly, conveniently, and inexpensively throughout the coast and specifically to more remote areas where the traditional mail carriers have a difficult time accessing.
Amongst other accolades, Harbour Air is recognized as a platinum member of Canada’s Best Managed Companies, and a recipient of the Cumberbatch Award for Safety by the Air Navigators Guild.